Nara Wants To Build A Better Recommendation Platform, Starts With Restaurants And A $4 Million Series A Round

Nara is a small startup with big ambitions. The company, which is coming out of stealth mode today, aims to "automate, personalize and curate the Web." Nara's Boston-based team, which consists of a healthy mix of entrepreneurs, artists, computer scientists, neuroscientists and astrophysicists, says that it wants to build nothing less than a "a next-generation personal internet platform." Nara is starting a bit smaller than this, though, and is currently focusing on restaurant recommendations in a limited number of U.S. cities. In the long run, though, as Nara founder and CEO Thomas Copeman told me last week, the company hopes that its algorithms will be able to analyze all of the web and filter information based on the user's personal interests and preferences.

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